Business type: Nail care services
Disadvantaged population type: Young women at risk
Nailit is a manicure services social business that was conceived in order to provide training and employment to welfare dependent single moms in the Netanya area.
Nailit offers express manicure/pedicure services for women at their booth in Hasharon Mall, and also operates mobile outdoor manicure stations at corporate and social events.
The social program offers training in nail-care as well as seminars in entrepreneurship and small-business management
After completing their training, the young mothers join the Nailit workforce while receiving a steady salary, ongoing social support, and flexible working hours which are so important for mothers with young children.
The business is managed by Talia Zecharia, a former graduate of the social program at Nailit who was recently promoted to a managerial position.
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