Business Type: Restaurant
Disadvantaged population type: Youth at risk
Operating from within the historic Ticho House in central Jerusalem, ANNA demonstrates daily that a social business can be a success story. A unique partnership between Dualis and the young entrepreneurs of the Mona Group restauranteurs helped create a social business that combines an elite cuisine with a successful social program, while earning accolades in the media, including The New York Times.
The at-risk youth employed in ANNA’s apprenticeship programs benefit from training in an institution of the highest and strictest professional standards. They are motivated to learn, achieve, and excel.
ANNA has grown steadily since its launch in August 2016 to reach a financial break-even point. Working in partnership with the “Hut Hameshulash” nonprofit, ANNA currently employs ten youth between the ages of 16 and 22, all of whom participate in an on-the-job vocational training program to become professional cooks. Three have already graduated the program and now work in other restaurants in Jerusalem.
The entrepreneurs who founded Anna know that incorporating a social program in the daily business is not a burden, but, rather, empowers the brand by instilling a sense of higher purpose among the staff and other stakeholders. The many customers who dine at ANNA every day help demonstrate the value and successes of a social business.
ANNA was established in partnership with Dualis Yozma thanks to the support of The Wohl Legacy and the Social Initiative Fund managed by the National Insurance Institute Funds, the Ministry of Finance and the National Economic Council.
Adress: Harav Agen 10, of Jerusalem | Opening hours: Sunday-Thursday: 09:00-23:00 Friday: 09:00-14:00 | Phone: 02-5434144
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